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Live Bar, August 9th according to several British media reports, Chelsea has reached a new sponsorship agreement with US technology companies Infinite Athlete for more than 40 million pounds of jerseys per season.
The two sides originally hoped to confirm the deal on Tuesday, but delayed the official announcement due to waiting for the approval of the Premier League. This sponsorship contract has been brewing for several months. Last year, British Telecom operator Three(3) suspended its sponsorship to Chelsea. Since then, Chelsea has been looking for the main sponsor of club jerseys.
Infinite Athlete is a biomechanical engineering company established after Tempus Ex Machina recently acquired Biocore. Chelsea club reached a seven-year agreement with Tempus Ex Machina in April this year. Chelsea will use Tempus Ex technology in many club operation fields. This technology will also assist Chelsea coach, training, player health and safety, and match preparation.
Chelsea club has not commented or confirmed this, but it is understood that Infinite Athlete the company has reached an agreement to become the new jersey sponsor of the Blues.
(key39)